Jan 5
Our January login page is about one of our favorite winter weekend activities – ice skating. Photographer Josh Dalsimer and crew headed to Central Park’s Wollman Rink at the very wee hours of the morning to capture the perfect light.
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December’s login page: Part II. Around the holidays, we swapped out the sparklers for a little festive cheer.
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December’s login page: Part I. It felt right for this time of year to bundle up in a toasty sweater and head outside to light the night.
Sure, it looks real, and actually surprised many of our Staffers when we told them it wasn’t, but here’s a visual essay of what went into building this tiny lawn for September.
Joshua Dalsimer is not only the photographer for our login campaign this year, but he’s been an integral part of our creative team and our conceptual process in conceiving the images themselves. And although here at Rue we all think the work is pretty cool, we were also pretty pumped that Communication Arts agreed – they selected “Steamy Window” for the prestigous 2011 Communication Arts Photography Annual. We sat down with Josh to talk about where his inspiration comes from and how he’s brought the ideas to life.
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